Men's grooming — brand unnamedSpec — unofficial00:45
Two Minutes to Think
A man in his forties shaves. It is the only time all day nobody needs anything from him.
Quietinner monologuerestrained scoreunbranded productKling 3.0ElevenLabsVN Editor
Razor advertising is usually about speed, technology, smoothness. This is about the two minutes between waking up and the day starting. When the man is at his contemplative best, where he doesn’t have to think at all about the shave, as his mind is pre-occupied about the day ahead.
The production note
The hardest register here to get right. The voice-over was rewritten until it stopped explaining itself, and the score was cut back three times. There is no swell at the end.